BBC 2 | Channel Ident
Created whilst working at the brilliant Mainframe. We were tasked by SuperUnion & BBC creative to conceptualize, design and animate an ident that sat before its comedy shows.
The ident is nothing short of weird and comedic, we created a cute little guy called Erik who could hopefully end up etched into the nostalgia archives of peoples minds when they think of BBC 2 in the years to come.
Process
Studio - Mainframe
Executive Producer
Adam Jenns
Producer
Joel Fernside
Sound
Alex Baranowski
Agency
SuperUnion
Concept
Ben Holden
SuperUnion
3D Artists
Ben Holden
Frank Engan
Creative Director
Lee Walker